Simon Counsell is the Executive Director of the Rainforest Foundation UK which supports indigenous and traditional peoples of the world's rainforests in their efforts to protect their environment and fulfil their rights. He has been on the front line of campaigns to protect the world's forests for two decades. Before joining the Rainforest Foundation, he led international consumer and public awareness campaigns for Friends of the Earth.
Simon's work has taken him to the forests of Amazonia, the Congo Basin and West Africa. He has taken on the World Bank, the European Union and the International Tropical Timber Organisation, among others, in his quest to prevent destruction of the world's rainforests. He has authored and edited many publications including the Good Wood Guide, and Life After Logging? He often appears on television and radio, campaigning for the rights of rainforest peoples to protect their lives and livelihoods.